In this episode of the Golf in the Life of podcast, Will and Lorin Anderson discuss the current state of the golf industry amidst the COVID-19 pandemic. While some golf pros may believe that the industry will continue to thrive despite the economic downturn, they suggest that golf instructors should not become complacent. They delve into the ways in which the pandemic has affected the growth of the industry and what they are seeing from their perspective and from the professionals they’re talking to. Additionally, they touch on the importance of recognizing what is truly valuable to clients during this time.

About Lorin Anderson: Founder of Proponent Group and a golf industry veteran with over two decades of experience as the Managing Editor for Instruction at GOLF Magazine. Lorin’s expertise in golf instruction and business has helped numerous talented golf instructors grow their businesses and teaching skills. He is also a co-author of the GOLF Magazine’s Complete Book of Golf Instruction and has made over 60 TV appearances covering golf equipment, instruction, and professional tours. Join Lorin on our podcast as he shares his wealth of knowledge and insights into the world of golf instruction and business.

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