For most coaches and instructors creating a income stream that is not directly related to your time is difficult. That’s why this conversation with Liam Mucklow about technology memberships is VITAL for anyone with the right opportunity.
If you’re investing in an expensive piece of technology understanding how to you maximize the ROI of your investment is critical! The story Liam shares is extremely realistic and something that anyone can do (if you take the action and get started)
Liam shares some important tips on how to make feedback effective during a technology based practice session and some aspects to focus on for a better learning environment.
When going down the route of technology memberships you have two options. The first is focused toward recreation and the recreational golfer and the second is part of a long-term coaching program. Both are valid but you have to decide which market to focus on.
The move to open his first location in a Squash Club was really important because of the foot traffic and access to golfers. Launching this model of business in association with another business (that has a lot of customers that would be a good crossover) can have some MASSIVE benefits. A really REALLY important factor when deciding where you’d want to physically host this model.
About Liam Mucklow
Liam is a lifelong passionate golfer whose love for the game has taken him around the globe. His experiences includes competing in the World Long Drive Finals, playing professional golf tours across North America and Asia, working on a PGA Tour Van, being involved in R&D at a golf shaft manufacturer, and of course, coaching. In 2009, Liam founded The Golf Lab in Toronto, Canada, and grew that business around quantifiable improvement.
Since starting that business Liam has become involved with many of the world’s leading educational bodies. Liam is Canada’s Senior Aimpoint Instructor, the PGA of Canada’s first Trackman Master, TPI Power Coach Instructor, K-Vest Advisory Board Member, Boditrak Advisory Board Member, and PGA of Canada Technical Advisory Panel Member.
You can find out more about Liam by visiting his website, www.mucklowgolf.com, and can find him in Toronto at King Valley Golf Club.
Want to listen to the entire conversation and get the supporting materials? Check out the new membership community at the link below.